The Penny Hoarder
One of the nation’s largest personal finance websites, The Penny Hoarder’s mission is to empower people to make smart choices with their money. Their email signup process was in need of a simplified, more intuitive interface. The redesigned landing page features a simplistic design with a prominent CTA and additional options to signup for text message alerts and the community forum. In addition to the revamped signup process, the daily newsletter was also redesigned to coordinate with the new look and feel.